February 2013
Closing the Deal The three keys to converting patient leads Each year, millions of people decide to move…
January 2013
Home Field Advantage Google is making it hard to rank in multiple locations With all the hubbub about…
December 2012: 5 Internet Predictions for 2013
1. More Pay to Rank Programs Over the past few weeks the term “Scroogled” has been bandied about.…
November 2012: The Year in Review
This month marks the one-year anniversary of our newsletter. Here’s a review of the important topics we covered…
October 2012: Face Time
Google’s Authorship program combines your image with social media for increased online visibility Say cheese! Google has launched…
September 2012: Geo-Targeting
The key to practice branding eMarketer has reported that consumers are two-thirds more likely to convert if they…
August 2012: Content Is (Still) King
If you want to be found online – and convert new patients from the Internet – make sure…
Will Google Make Mobile Sites Extinct?
We have just returned from a myriad of meetings during the spring tradeshow season where we fielded numerous…
